About Us
Adventure Without Limits. Gear Without Compromise.
At Primal Pursuit, we believe that adventure isn’t just about reaching a destination, but it's about embracing the wild, pushing boundaries, and being equipped for anything nature throws your way. Whether you’re carving through rugged landscapes, setting up camp under the stars, or ensuring you're powered off-grid, we're here to make sure your gear matches your ambitions.
We founded Primal Pursuit with the goal of equipping explorers, adventurers, and outdoor enthusiasts with high-quality, performance-drive gear built to last. Our passion for adventure led us to curate a collection of the best overlanding, camping, and vehicle gear to fuel your pursuits.
Our Gear. Your Adventure.
We specialize in premium overlanding and off-grid equipment designed for adventurers who demand the best. Our curated collections include:
Rooftop Tents & Shelters
Upgrade your overland setup with hard-shell and soft-shell rooftop tents from top brands like iKamper, Tepui, 23Zero, and Freespirit Recreation, providing durability, comfort, and rapid setup in any environment.
Water, Fuel & Power Solutions
Stay powered and self-sufficient with solar generators, dual battery systems, water filtration jugs, and portable showers, giving you independence on extended expeditions.
Navigation & Communication
Never lose your way with cutting-edge GPS systems, satellite messengers, and two-way radios from Garmin, Midland, and WeBoost, ensuring you stay connected in the most remote locations.
Overland Cooking & Camp Comfort
From the TemboTusk Skottle Grill Kit to Dometic’s electric coolers and compact campfire solutions, we make sure that no matter how far off the grid you are, you'll always have a comfortable and well-equipped camp.
Overland Racks & Storage Solutions
Maximize your vehicle’s capability with modular roof racks, truck bed storage systems, and awnings from Front Runner, Yakima, and Eezi-Awn, ensuring you have the right gear when adventure calls.
We don’t just sell products. We offer solutions that enhance every expedition, keep you self-reliant, and ensure you’re ready for anything.
Join the Pursuit
Curated Premium Gear – We hand-select and test every product to ensure maximum durability, reliability, and innovation.
Built for True Overlanders – Whether you're embarking on a weekend getaway or a multi-week expedition, we provide gear you can trust.
A Community of Explorers – We aren’t just another gear retailer; we’re a hub for adventure lovers, off-roaders, and overlanding enthusiasts.
Uncompromising Quality – The outdoors is unforgiving, so we ensure every product is built to perform when it matters most.
More Gear. More Adventures. More Wild.
Expanding our product lineup to bring you even more high-performance gear for off-road and backcountry travel.
Sustainability initiatives to ensure our products align with eco-friendly outdoor practices.
Exclusive partnerships with top overlanding brands to provide you with the best gear on the market.
Building a community where adventurers can share knowledge, tips, and experiences.
Connect with Us
Call us at (307) 218-2911 or email us at support@primalpursuitgear.com.
Our team is ready to help.
Gear up. Get out there. Pursue the primal.